Mumbai: Mahindra and Mahindra has officially introduced the Mahindra XUV 7XO SUV in the Indian market, with introductory prices starting at Rs 13.99 lakh (ex-showroom). Positioned as the facelifted iteration of the popular XUV 700, the new XUV 7XO becomes the brand’s latest internal combustion model to adopt Mahindra’s updated naming strategy, following the recently launched XUV 3XO, which replaced the XUV 300 after a major transformation. The launch marks an important step for the brand as it refreshes its SUV lineup with enhanced styling, technology, and features aimed at modern buyers.
The Mahindra XUV 7XO SUV is available in six variants, AX, AX3, AX5, AX7, AX7T (Tech), and AX7L (Luxury) with prices beginning from Rs 13.89 lakh (ex-showroom). Test drives are scheduled to commence from January 8, while official bookings will open on January 14. Customers who had pre-registered for the AX7, AX7T, and AX7L trims will be prioritised for deliveries starting the same day. Meanwhile, deliveries for the AX, AX3, and AX5 variants are expected to begin in April 2026.
Mahindra XUV 7XO SUV: Entry-Level AX Variant Features
The AX variant serves as the base trim of the XUV 7XO lineup and comes generously equipped. Key highlights include Bi-LED projector headlights with DRLs, clear-lens LED tail lamps, piano-black exterior cladding, flush door handles, 17-inch steel wheels with covers, roof rails, a shark-fin antenna, rear spoiler, and electrically adjustable ORVMs. The SUV also offers Zip, Zap, Zoom, and Custom drive modes (diesel only), along with automatic engine start-stop functionality.
Inside the cabin, the AX trim features a 12.3-inch triple-screen layout, wireless Apple CarPlay and Android Auto, and the AdrenoX connected-car platform with built-in Alexa and ChatGPT integration. Additional features include smartwatch connectivity, cruise control, a 6-speaker audio system, multiple USB charging ports, a 12V outlet for the third row, manual air conditioning with rear vents, push-button start, and a 6-way manually adjustable driver’s seat.
On the safety front, the AX variant is equipped with six airbags, electronic stability control, traction control, hill-hold assist, hill-descent control, ABS with EBD, ISOFIX child-seat anchors, and a Follow Me Home headlamp function.
AX3: Added Convenience and Comfort
The AX3 variant, priced between Rs 16.02 lakh and Rs 17.94 lakh (ex-showroom), builds upon the base model by adding practical features such as a rear wiper and washer, electrically folding ORVMs with auto-fold function, a rearview camera with dynamic guidelines, a rear demister, and enhanced day-to-day usability features.
Mahindra XUV700 AX5
Moving up the range, the AX5 variant is priced from Rs 17.52 lakh to Rs 19.44 lakh (ex-showroom). This mid-spec trim introduces premium additions like a panoramic sunroof, 17-inch alloy wheels, front parking sensors, automatic door locking and unlocking, telescopic steering wheel adjustment, and extendable sun visors, making it an attractive option for buyers seeking added comfort without moving to top trims.
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XUV700 Premium Enhancements
The AX7 variant, priced between Rs 18.48 lakh and Rs 20.40 lakh (ex-showroom), brings a noticeable upgrade in luxury and technology. It features 18-inch diamond-cut alloy wheels, automatic headlights, rain-sensing wipers, a boot lamp, auto-tilting ORVMs with memory, and remote window operation with cooling (automatic variants only). The interior is enhanced with leatherette upholstery, a powered driver’s seat with memory and welcome functions, a Boss mode for the co-driver seat, and dual-zone automatic climate control with advanced modes.
Mahindra AX7T: Technology Variant
The AX7T (Tech) variant further elevates the experience by offering passive keyless entry, sequential turn indicators, front LED fog lamps with cornering lights, ventilated front seats, a wireless charging pad, an electronic parking brake, and a 16-speaker Harman Kardon sound system with Dolby Atmos. Advanced driver-assistance features such as adaptive cruise control, driver-drowsiness detection, surround-view cameras, blind-spot monitoring, tyre-pressure monitoring, and Level 2 ADAS are also part of the package.
Launch Timeline, Booking and Delivery Details
Test drives for the Mahindra XUV 7XO will begin on January 8, with bookings opening on January 14. Customers who pre-registered for the AX7, AX7T, and AX7L variants will receive priority deliveries starting from the booking date. Buyers opting for the AX, AX3, and AX5 trims can expect deliveries to commence in April 2026, making the rollout staggered across variants.
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